EarthSoft Seeks Sales Social Media Specialist

May 8, 2017

Position Title: Sales Social Media Specialist

Description:
EarthSoft is looking to add a professional, experienced, and talented individual to join our Sales and Marketing team in the role of Social Media Specialist. We are interested in hiring the best and most enthusiastic talent available. EarthSoft offers prospective employees exciting opportunities to grow and prosper within a dynamic company. EQuIS is the most widely used environmental data management system in the world. EQuIS is used by many government agencies, industrial property owners, over 300 consultants, and over 400 analytical labs around the world.

The Social Media Specialist will play an integral role in EarthSoft’s social media and marketing programs. This individual will drive sales through his/her contributions to the development and execution of social media strategies and campaigns. The ideal candidate will be a creative professional with strong writing and editing skills, attention to detail, and a solid understanding of social media best practices.

Location: Remote (North Carolina or Minnesota residency preferred)

Responsibilities:

  • Research, monitor and implement current social media trends and best practices ensuring maximum effectiveness
  • Identify and implement strategies to increase engagement and follower growth
  • Work closely with department staff and outside marketing firm to create, analyze and maintain LinkedIn ad campaigns, social media and blog posts that meet and effectively communicate EarthSoft’s key objectives
  • Develop and maintain social media content calendar and distribute Social Media post assignments
  • Identify subject matter and create content for Social Media campaigns, post, and corporate blog
  • Oversee, maintain and improve social media accounts’ layout, content and imagery
  • Monitor and engage with social media audiences; facilitate online conversations and respond to queries
  • Monitor, analyze, and report social media activity such as metrics, reviews and feedback.
  • Additional social media responsibilities may be assigned as needed
  • Drive interactions to an executable sale

Skills Required:

  • Marketing and/or Sales experience preferred; environmental background favored
  • 1-3 years social media expertise in multiple social media platforms, primarily LinkedIn, Twitter, and Facebook.
  • A solid understanding of social media best practices
  • Strong research, writing and editing skills
  • Proficiency in MS Office suite
  • Excellent written and verbal communication skills
  • Ability to work both independently and in a team environment
  • Familiarity with online marketing strategies and marketing channels
  • Ability to grasp future trends in digital technologies and act proactively
  • A college degree is preferred but not required with appropriate experience

Apply:

  • To apply for this position, please email a cover letter and resume to resumes@earthsoft.com
  • Compensation: Commensurate upon experience
  • Please, no phone calls

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